It can be hard to come up with topics that are both interesting and engaging for your audience, and it takes a lot of time and effort to write quality content. But don’t worry, it’s not the only way how to have a blog full of relevant content. In fact, there is a much quicker way – programmatic SEO.
1. What is programmatic SEO and how can it help with content creation
2. The benefits of programmatic SEO
3. How programmatic SEO can help with website traffic
4. Tips for using programmatic SEO to create content
5. Examples of programmatic SEO in action
6. Final thoughts
What is programmatic SEO and how can it help with content creation
Programmatic SEO is a way to automate the process of creating and sometimes also optimize content for your website or blog. If fact, I started using programmatic SEO more early than I knew, what does it mean. Long story short, it is a way how to create hundreds or thousands of pages with content loaded from the database.
There’s typically bootstrap around a subject or community, as well as data that may be utilized across multiple pages.
The benefits of programmatic SEO
I am a huge believer in programmatic SEO. I think of it as the ideal method to put up hundreds of pages in a short amount of time. Creating 1000 pages manually would take far longer than putting them up programmatically. The first advantage is always speed, but there are more advantages!
When you have a solid SEO strategy, you’ll know that your page ranks for more than one keyword. That implies that 1000 webpages will not focus on “only” 1000 keywords, but if you are fortunate (and wise), it may be many times more.
The next advantage is a result of all of the above. And that is more website traffic. If you rank for 1,000 or more keywords, you will receive greater organic traffic and your site will grow in popularity.
Last but not least, the possibilities of internal linking are endless. You may use the power of 1000+ sites to target your page with each change or implementation of internal linking. This was something I employed many times and aided me in ranking in search results.
How programmatic SEO can help with website traffic
If you’re looking to increase traffic to your website, programmatic SEO can be a great way to do it. By creating content automatically, you can quickly and easily create hundreds or even thousands of pages that are optimized for SEO. This can help to increase your website’s visibility and bring in more traffic from search engines.
Tips for using programmatic SEO to create content
When you create content automatically, be sure to include keyword-rich titles and meta descriptions. This will help your content to be more easily found by search engines and can increase your chances of ranking higher in search results.
Additionally, be sure to link to your content from other pages on your website. I usually also backlink random pages created programmatically from different domains. This will help search engines to find and index your content more easily.
I also recommend preparing a strategy for internal linking to avoid having orphan pages.
Examples of programmatic SEO in action
Large portals and e-commerce websites are the ideal examples of programmatic SEO content. They have thousands or even millions of pages and they are all connected programmatically.
Another great example is Wikipedia. It’s the biggest programmatic SEO project in history with more than 40 million articles in 287 languages.
Or let’s try to search for “restaurant in {city}”. It doesn’t matter if you search for Boston or New York, there is always Tripadvisor in SERP. They have thousands of pages all optimized for “THE 10 BEST restaurants in {city}”.
Conclusion
Programmatic SEO can help you quickly and easily create hundreds or even thousands of pages that are optimized for SEO. This can help to increase your website’s visibility and bring in more traffic from search engines. Additionally, programmatic SEO can help to improve your website’s traffic by increasing your ranking for multiple keywords.
